Hi I'm Shea. I grew up near the Jersey Shore, baking my skin dark and lightening my hair in the sun. Yes, as you can imagine - I was early victim of the dreaded Sun-In effect. Naturally, I have thin, multitextured coppery-brown hair that my mom calls "Auburn". It's neither true red nor is it plain brown.

I remember my first purple shampoo. It was the cruelty-free Redmond's Aussie brand (although they sold it to a big conglomerate). They made a freezing spray that my cheerleading squad loved to stiffen our bangs and curls with, that smelled faintly grape-y.Their products smelled amazing, were cruelty-free at the time and had exotic sounding ingredients (Kangaroo paw leaf, anyone?)

Anyway, I understood the basic principle of purple shampoo. Basic color theory - Violet cancels yellow/orange. However, this product (they don't make it anymore) didn't do anything! It was just purple-colored shampoo that didn't leave behind any meaningful color-correction. (That didn't stop me from lugging it around protectively in my Caboodle bucket).

I was in elementary school at the time, but the seeds were planted...